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Online Exhibit Staff Orientation

The Trade Show Advantage™ Online Exhibit Staff Orientation is a ten to twelve minute, online program that makes pre-show staff orientation painless for event managers who simply email their exhibit/event staff a link – the program does everything else. Designed to appeal equally to engineers, product specialists, sales people and other exhibit/event staffers at all levels of experience, the program helps exhibit/event staff understand the importance of their role while preparing them to be effective at a show or event. Upon successful completion of the program a confirmation email is sent to the event manager and participants receive a certificate of completion.

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What's Included

The Online Exhibit Staff Orientation (which takes only ten to twelve minutes to complete) will help your exhibit/event staff be as prepared as possible for the critically important role of representing your company at industry trade shows and customer events. They’ll develop or fine-tune their skills and ability to:

  • Engage and welcome exhibit visitors (current and potential customers) to your "place of business" on the show floor
  • Conduct conversations of mutual interest and value
  • Weave your key messages into each conversation
  • Arrange for and confirm the most appropriate post-show follow-up activity

They’ll be better equipped to accomplish your two key objectives for participating in trade shows and customer events:

  • Business development
  • Marketing communications